Kaybee Group (Kaybee) is a global solution provider in the textile and apparel industry. With more than 19 offices in 13 countries, Kaybee's disparate information system was beginning to strain under its yearly volume of more than 8000 orders. It was difficult to share information, which resulted in duplication of work across the company. The management also lacked a consolidated view of the organisation's operations and customer transactions.
Foreseeing impending growth, after evaluating several other options in terms of user friendliness, cost effectiveness and ease of implementation, Kaybee selected Microsoft Dynamics NAV, together with IBIZ's Commodity Trading Add-On Solution to build a centralised business-reporting infrastructure to consolidate back-end systems, streamline data sharing, improve business reporting and enhance customer responsiveness.
Situation
Established in 1958, Kaybee is a key player in the textile and apparel industry, operating 19 offices in 13 countries and trading in 50 countries worldwide. Headquartered in Singapore, it procures fiber, yarn and fabrics and markets them to customers in the textiles and
garment industries. The group also provides consultation services on fashion trends. The group's revenue in 2006 is about US$300 million.
According to Shaishav Merchant, Manager, Information Technology of Kaybee Group, the critical success factors for the business are in procuring competitively priced products, with an eye on the quality and meeting customer's requirements as per committed delivery schedules. As productions are usually planned a couple of seasons ahead, order lead time is at least 3 months. Another way in which Kaybee value adds to their customers, is in advising on future fashion trends, which vary across regions and countries. Access to accurate business intelligence and market trend information are thus key in supporting quick decisionmaking, while timely business reporting provides insights into customer buying patterns and upcoming fashion trends.
Solution
After a thorough evaluation, Kaybee selected Microsoft Dynamics NAV as it ensured a strong body of industry expertise with assured long term support.
Kaybee's choice of Microsoft was further enhanced by IBIZ Consulting Services Pte Ltd, a Microsoft Gold Certified Partner who demonstrated extensive knowledge in Microsoft Dynamics. ”Besides the assurance of a proven solution from an industry leader, we were impressed by the IBIZ team's dedication and their willingness to render support whenever required. The system went live in offices across Singapore, Indonesia, China, Taiwan
and Hong Kong.
Benefits
- Operations: Centralising System Database Enables Better Information Sharing and Enhances Fulfilment
- Sales and Marketing: Consolidated Customer View
- Management: Enhanced Business Reporting and Analysis for Better Business Visibility
- Automating Customer Touchpoints to Enhance Customer Responsiveness
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